Presentation Requirements

General

Slide presentations created by Vizient staff and/or facilitated by Vizient on behalf of members and others must comply with Vizient brand requirements.
Title slide (finalized title matching the approved CE documentation record) is required.
Templated disclosure language is provided by the CE programs manager. A disclosure slide informing learners that the presenter/speaker(s) either have nothing to disclose or to disclose all financial relationships with ineligible companies within the past 24 months is required.

If applicable: Disclosure slide indicating the discussion/mention of off-label/unapproved drug uses or products and/or low/absence of evidence-based topics. The presenter/speaker planning to discuss off-label or investigative use of drugs is required to disclose this information to the learners.

A learning objective(s) slide (objectives finalized by the CE programs manager) is required. When applicable, pharmacist and pharmacy technician learning objectives are listed separately from each other.

We utilize the SMS text messaging feature to capture attendance for all Vizient CE activities. The SMS text messaging slide with phone number and unique SMS code is required and displayed to the learners at the conclusion of the continuing education presentation.

You must have permission to use and include attribution statements for all images or logos used within the presentation. Please review the Imagery and Logos section of this document.

Preventing Commercial bias/marketing

The presentation must give a fair and balanced view of diagnostic and therapeutic options. When educating learners about diagnostic and/or therapeutic options, comparable products must be included and outlined, without showing favoritism or bias for one option over another.

Accredited CE must be free of marketing or sales of products or services. Presenters/speakers must not actively promote or sell products or services that serve their professional or financial interests during the accredited education.

Educational materials, including presentations, must not contain any marketing produced by or for an ineligible company, including corporate or product logos, trade names, or product group messages.

When using names of drugs in a presentation—comparable products must be included and outlined, without showing favoritism or bias for one option over another—type the generic name first, followed by the brand name in parentheses. The focus of a presentation should be on the treatment or a solution, not on a specific company's product or branding.
- Example: Osteoporosis treatment: denosumab (Prolia, Xgeva), or bisphosphonates: alendronate (Binosto, Fosamax); ibandronate (Boniva); risendronate (Actonel, Atelvia) and zoledronic ( Reclast, Zometa).

Imagery and Logos

Do not use a company’s trademarks, for example its trademarked images, logo or branding, except as specifically permitted by license, signed agreement, or other written permission. Trademark laws protect the use of a company's name, product names, and brand identity such as logos and slogans. If you need to refer to a company or its product, use its name in plain text rather than using a trademarked logo or image.

You cannot use images from Google or other similar sources unless you have permission from the creator or copyright holder. Some images that appear on Google or similar sources are distributed under an open license such as a Creative Commons license that permits use of the image. However, you will need to read the license to know if it permits use of the image in the way in which you are planning to use it.

You can use Google’s license filtering tool to narrow down your search to images that allow free and safe usage, but you should always carefully read the specific terms of the license and make sure that the use you want to make complies with the license terms. Scroll to the bottom of the page to review the terms for use of the copyrighted material and instructions to request permission. This includes cartoons, social media images, gifs, JPEGs, etc.

Most open licenses require that you attribute or ascribe an image to the creator or copyright holder when displaying the image. In such cases, follow the requirements of the license, and include the attribution at the bottom of the slide on which the image appears.

- Example:
  - (Public domain) “Walter Cronkite by NASA/Bill Ingalls is in the public domain”
  - (Open License) “Dallas – Green Discus Fish by Neil Bird is used under a CC-BY 2.0 license”
  - (Standard, no restrictions) “C.P.R. Mount Stephen House, Field, BC, 1909 by Musée McCord Museum has no known copyright restrictions”

Pictures of people, patients, or groups of people – may be used with written permission from each individual. Check with your organization’s marketing department.

If an image or creative materials are dedicated to the public domain, no disclosure of permission would be required, or when the copyright owner has clearly stated (in writing) that they may be freely used without obtaining permission.

For access to and any limitations to the use of your organization’s licensed stock photos, graphics and pictures contact the marketing department.

Microsoft 365 subscribers have access to full library of stock images; however, their use is limited so contact the marketing department for those limitations.

Social media platforms: Videos developed within the entity’s platform may not be used outside of that platform. It’s important to note that you cannot take music from TikTok’s music library and use it on other platforms.

The CDC, CMS and FDA Logos

The CDC logo is not in the public domain. It is a trademarked image and may not be used by non-CDC parties without a trademark licensing agreement. Most of the information on the CDC and ATSDR websites is not subject to copyright, is in the public domain, and may be freely used or reproduced without obtaining copyright permission. There are exceptions however- visit the CDC website for detailed information and guidance: https://www.cdc.gov/other/agencymaterials.html

The CMS logo is not in the public domain. If you want to use any of the CMS identity or brand marks, you need to get approval to use them. CMS can be listed in plain text; if the agency’s full name is used, “Centers” must be plural, and an ampersand must be used instead of the word ‘and.’

The FDA logo is for the official use only by the FDA. Unless otherwise noted, the contents of the FDA website (www.fda.gov) — both text and graphics — are not copyrighted. They are in the public domain and may be republished, reprinted and otherwise used freely by anyone without the need to obtain permission from FDA. Credit to the U.S. Food and Drug Administration as the source is appreciated but not required. FDA strongly recommends that the copied item lists the date that the material was copied and provides a link back to its source on the FDA website. Users can then see for themselves if the copied material has been updated or changed.

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